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Wednesday, 11 November 2026 IST

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Unfazed Indian Consumers Defied Expectations This Festive Season

In the weeks leading up to Diwali—marked on Sunday with fireworks lighting up the skies—both retailers and consumers transformed.

Unfazed Indian Consumers Defied Expectations This Festive Season
Unfazed Indian Consumers Defied Expectations This Festive Season — image via Google News India — Credit: Storywire

Attributed summary

In the weeks leading up to Diwali—marked on Sunday with fireworks lighting up the skies—both retailers and consumers transformed.

Read the original report — WWD

Storywire publishes attributed summaries for discoverability. Full reporting remains with the original publisher — we do not republish restricted full text.

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