ITC makes Gold Flake costlier
ITC Ltd has raised the price of its Gold Flake Premium cigarettes by Rs 10 per pack, taking the MRP of a 10-cigarette pack to Rs 135 from…
Attributed summary
ITC Ltd has raised the price of its Gold Flake Premium cigarettes by Rs 10 per pack, taking the MRP of a 10-cigarette pack to Rs 135 from Rs 125. This is the second price increase for the brand in 2026, following a hike in June. The revision comes as cigarette makers face higher taxes and pressure on legal market volumes, while ITC looks to expand its FMCG and other…
Read the original report — Economic Times
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