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Friday, 13 November 2026 IST

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Indians splurge ₹72k cr on their favourite obsession

Gold buying rose 30% in volume during the Dhanteras-Diwali season, with consumers purchasing 52 tonnes worth ₹72,000 crore, according to the India Bullion and Jewellers Association (IBJA). A…

Indians splurge ₹72k cr on their favourite obsession
Indians splurge ₹72k cr on their favourite obsession — image via Economic Times — Credit: Economic Times

Attributed summary

Gold buying rose 30% in volume during the Dhanteras-Diwali season, with consumers purchasing 52 tonnes worth ₹72,000 crore, according to the India Bullion and Jewellers Association (IBJA). A nearly 21% correction from Januarys peak of ₹1.8 lakh per 10 grams brought buyers back to stores, although high prices continued to affect affordability.

Read the original report — Economic Times

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