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Friday, 13 November 2026 IST

Breaking

Omnicom’s Initiative wins Pernod Ricard India’s ₹800-crore media mandate

Initiative wins Pernod Ricard India's massive media mandate in a competitive pitch, ending Wavemaker's long-standing partnership.

Breaking: Omnicom's Initiative wins Pernod Ricard India's ₹800-crore media mandate
Breaking: Omnicom's Initiative wins Pernod Ricard India's ₹800-crore media mandate — image via Google News India — Credit: Storywire

Attributed summary

Initiative wins Pernod Ricard India's massive media mandate in a competitive pitch, ending Wavemaker's long-standing partnership.

Read the original report — Storyboard18

Storywire publishes attributed summaries for discoverability. Full reporting remains with the original publisher — we do not republish restricted full text.

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